Turn ad impressions into in-app purchases
Playgap predicts purchase intent in real time and shows IAP video promotions in place of regular ads to drive more revenue to the game.
Ad requests scored
240,900
IAP promos served
12,045
Gem bundle
Maximize IAP revenue
Playgap predicts purchase intent in real time and shows IAP video promotions in place of regular ads to drive more revenue to the game.
Model training
Playgap's payer prediction model learns from purchase-predictive signals — purchasing patterns, game progression, engagement with IAP video promotions, session and device characteristics.
Purchase intent scoring
Every ad request is scored in real time: Playgap predicts whether the player is likely to pay, and which product will drive the highest revenue.
Recursive learning
Every IAP video promo served and purchase made feeds back into the model, so predictions get sharper and revenue grows the longer Playgap runs in your game.
Proven impact
Games with a developed IAP economy see these results with Playgap in their own A/B tests:
5% – 15%
Increase in overall revenue
10% – 20%
Increase in IAP revenue
Automatic integration
The Playgap Integration Manager unpacks the SDK into your existing ad placements and runs alongside your mediation solution — your setup stays as it is.
- Unpacks automatically into your project in the Unity Editor
- Your existing ad placements and ad calls stay as they are
- Runs alongside your mediation solution: MAX, LevelPlay, AdMob
